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Harrison Barrett, VP of business development, spoke to the iGB team at iGB L!VE 2026 to discuss the evolution of Soft2Bet’s MEGA platform, which started out as a purely gamification layer but has become “much more compelling than simply leaderboards, missions and point-based rewards”.

As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.

With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.

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Bitcoin Association – Enterprise Use Cases -The Bitcoin Association put together a resource detailing several ways BSV is already helping businesses make use of cheaper and faster payments

eSports and Bitcoin SV are a natural match -This article discusses the eSports and blockchain technology. Kronoverse CEO Adam Kling discusses why his company chose to build their new turn-based combat strategy game on Bitcoin SV. One key advantage cited was that their games didn’t need a second layer to interface with the blockchain allowing for real-time wagering on matches, with an auditable trail of transactions and game decisions.

iGaming use cases on Bitcoin – We save the best for last. This article discusses Bitcoin SV use cases for the iGaming industry.

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But Entain found 11 of the current 20 Premier League clubs still hold sponsorship or advertising arrangements with operators that don’t hold a UK licence, up from the government’s estimate of eight.

The deals include sleeve sponsorships, stadium branding and training kits.

Just last week, Sunderland announced the crypto casino and sports betting platform Shuffle as its new official sleeve partner, in what was described as a “multi-year partnership”.